Impact
A Glance of Greater Bay Area: Public Welfare Short Video Competition
"A Glance of Greater Bay Area" is a non-profit short video creation competition hosted by Global Shpers Community Guangzhou Hub. Participants posted 60-sec short videos on the WeChat Channels to show the extraordinary lives of ordinary people, and arouse the public's attention and support to public welfare and the development of the Greater Bay Area.
The activity mainly used WeChat Channels as the release platform. There are student division and the career division for participants at different age. They can choose different topics, such as the digital life guidance for the elderly, the record of campus & career life, and the professional knowledge. We also invited the famous vloggers, MCN experts, Guangzhou Shaper-vloggers, and WeChat official operation manager to bring 10 training, including Channels operation rules, shooting techniques, editing skills, and short video operation methods.
To help participants learn workplace skills in the era of "We Media", to show the extraordinary life of ordinary people to the society, and to awaken the public's attention and support to public welfare and the development of the Greater Bay Area.
The activity has been jointly promoted by 13 partners such as Beichen Youth and Ciwei Experience, etc., and has gained nearly 40,000 publicity among college students and workplace groups in China through WeChat Official Accounts, WeChat Groups, Qianliao, etc. A total of 56 teams signed up to participate, and the winning works reached 35 thousands playback volume on WeChat Channels. And invited tutors and institutions, have more than 8 million fans.
