Blood is universally recognized as the most precious element to sustain human life. The Belfast Hub joined together to raise awareness for blood banks around the world and rallied friends and family to donate blood at the Northern Ireland Blood Transfusion Service (NIBTS). For many, this was their first time donating blood and it was a welcomed donation that supported NIBTS in the months where transfusions are needed the most. This initiative was part of the #Blood4All campaign, which saw 30 hubs mobilize 30 blood donors in 30 countries across the globe in just three weeks.