The M.A.S.K. Project: Make and Sew Kindness

The M.A.S.K. (Make and Sew Kindness) Project is an effort to change public behavior around the usage of masks in times of COVID-19 crisis. The lack of hygienic masks for the general public and single-use mask production causes severe public health and environmental effect. Moreover, the consumer is completely oblivious of the effects of excessive consumption and improper handling. If you do not know how to properly handle your masks your whole effort of protecting yourself is wasted.
Our aim is to build agency among citizens to make their own masks. We created a knowledge platform available in multiple languages to teach people how to sew and responsibly wear, clean and store three-layer cotton masks and try to reach as many people through awareness campaigns and workshops. Additionally, our initiative serves to mitigate the environmental impact of single-use masks and redirect existing PPE resources to front-line medical staff.