The project aims to inspire, motivate and educate the general public, by sharing more of the tacit knowledge and expertise that exists within the Global shapers and World Economic forum network through insights stories, interviews and blog posts, a podcast by Helsinki Hub members, other experts in our network, and other Hubs.

The Hub aims at bringing more meaningful and understandable researched content, to help make better everyday decisions in the face of significant content distortion and false news by publishing stories to share insights around topics that are currently relevant and significant.

In the short term, the goal is to publish stories monthly. In the long term, the impact of these stories will be more people making better decisions and having the ability to define their own opinions on verifiable facts.